Interior/Exterior Primer

Regular price
$45
/
Rated 4.9 out of 5
Based on 154 reviews
Our fast-drying, multi-surface paint primer applies easily to conceal imperfections and block stains while providing a long-lasting bond to a variety of interior and exterior surfaces. It’s the foundation for a flawless paint job.
Our zero-VOC Primer is low-odor and GREENGUARD Gold certified. Our multi-surface paint Primer is suitable for a variety of interior and exterior surfaces including drywall, wood, stonework, and hard-to-stick surfaces like aged oil-based paint, aluminum, and galvanized metal.
Size
1 Quart covers 55 - 70 sq ft 1 Gallon covers 225 - 275 sq ft
Only -13091 items in stock!
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The perfect flat white paint for ceilings. Designed for the easiest above-your-head application with minimal splatter, our premium, Zero VOC ceiling paint delivers smooth, uniform...

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Our 7-Piece Paint Kit has all the tools you’ll need to prep and tackle your paint project like a pro. Each kit includes our Plastic...

Primer that checks all the boxes

Zero VOC

GreenGUARD Gold Certified

Ultra Low Odor

Applies Easily

Blocks Stains

Fast Drying

The best base for a flawless paint job

If you’re painting over a higher gloss finish, a darker color, or have stains to hide, our premium acrylic Primer is a must-have.

GREENGUARD Gold Certified

Clare’s water-based interior Wall Paint and Trim Paint are zero VOC and GREENGUARD Gold certified which ensures fewer pollutants and better indoor air quality.
average rating 4.9 out of 5
Based on 154 reviews
  • 5 Stars
    143 Reviews
  • 4 Stars
    7 Reviews
  • 3 Stars
    2 Reviews
  • 2 Stars
    1 Review
  • 1 Star
    1 Review
97% of reviewers would recommend this product to a friend
Quality
Rated 4 out of 5
Ease of Use
Rated 4 out of 5
Application
Rated 4 out of 5
Experience
Rated 4 out of 5
Customer photos and videos
154 Reviews
Reviewed by Mary Anne O., from Uruguay
Verified Buyer
I recommend this product
Age Range
65+
Painter
DIY
Skill Level
Advanced
State (US)
Illinois
Room Type
  • Living Room
Product Standouts
  • Low Odor
  • Quick Drying
  • Washable
Rated 5 out of 5
Review posted

Fine!

Easy to apply and covers well. We were painting over a glazed surface, and primer was necessary.

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Quality
Rated 4 out of 5
Ease of Use
Rated 5 out of 5
Application
Rated 5 out of 5
Experience
Rated 4 out of 5
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Reviewed by Elizabeth M., from United States
Verified Buyer
I recommend this product
Age Range
25 - 34
Painter
DIY
Skill Level
Beginner
State (US)
Massachusetts
Room Type
  • Bedroom
Product Standouts
  • Super Convenient
  • Low Odor
  • Good Coverage
  • Quick Drying
Rated 5 out of 5
Review posted

Great Coverage Over Dark Colors

This primer had impressive coverage over a bright purple that was previously in the bedroom I’m painting. If I did a second coat the purple would be gone completely but I think 2 coats of my new color will cover it. So impressed that there was no paint smell!

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Quality
Rated 5 out of 5
Ease of Use
Rated 5 out of 5
Application
Rated 5 out of 5
Experience
Rated 5 out of 5
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Reviewed by Brook S., from United States
Verified Buyer
I recommend this product
Age Range
18 - 24
Painter
DIY
Skill Level
Intermediate
State (US)
Texas
Room Type
  • Kitchen
Product Standouts
  • Low Odor
  • Good Coverage
  • Beautiful Color
  • True to Color
  • Eco-Friendly
Rated 5 out of 5
Review posted

Worked great

I did 2 coats on my cabinets before I painted them and it turned out great!

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Quality
Rated 5 out of 5
Ease of Use
Rated 5 out of 5
Application
Rated 5 out of 5
Experience
Rated 5 out of 5
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Reviewed by George B., from United States
Verified Buyer
I recommend this product
Age Range
65+
State (US)
Maine
Room Type
  • Office
Product Standouts
  • Excellent Customer Service
Rated 5 out of 5
Review posted

Customer service

I haven't actually been able to use the paint I bought, but I want to commend Clare's focus on service.

I shouldn't have ordered my paint in February...it arrived frozen(probably due to 2 days shipping, with time in an unheated truck).

When I inquired whether we could still use the paint after it thawed, the Clare representative replied that the paint quality would be adversely affected and that they would send a replacement can immediately. Two days later, the 2nd can arrived, also frozen. When contacted again, Clare promptly refunded our purchase.

I am now waiting for warmer weather before ordering the paint again, but I will definitely be ordering it from Clare.

(Please disregard paint ratings below; they are required in order to submit this review)

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Quality
Rated 5 out of 5
Ease of Use
Rated 5 out of 5
Application
Rated 5 out of 5
Experience
Rated 5 out of 5
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Reviewed by Elia G., from United States
Verified Buyer
I recommend this product
Age Range
65+
Painter
DIY
Skill Level
Intermediate
State (US)
Texas
Room Type
  • Living Room
Product Standouts
  • Good Coverage
  • Quick Drying
  • Beautiful Color
  • Super Convenient
  • Good Value
Rated 5 out of 5
Review posted

A must

Applying the primer before the paint is always a good practice. Primer covered the dark paint I had on the wall for 15 years. I should have taken before and after pictures.

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Quality
Rated 5 out of 5
Ease of Use
Rated 5 out of 5
Application
Rated 5 out of 5
Experience
Rated 5 out of 5
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Everything you need for the perfect paint job
Get the best paint primer, delivered. Our premium, Zero VOC primer dries fast, blocks stains, hides imperfections & seals your surface for a flawless paint job.
Get the best paint primer, delivered. Our premium, Zero VOC primer dries fast, blocks stains, hides imperfections & seals your surface for a flawless paint job.
Interior/Exterior Primer
$19
Details

We've got your back. Our paint is backed by our Happiness Guarantee. If you’re not happy with your paint, let us know and we’ll make it right.

Clare paint primer is the perfect base for a long-lasting paint job. If you’re painting over a dark color or higher-gloss finish, our premium Primer is a must.

The best base for a pro-quality paint finish

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